Head of CRM/Retention Lead

4 часов назад

Киев, Киев, Украина PEOPLEHUNT Полный рабочий день 40 000 € - 80 000 € в год
Head of CRM/Retention Lead

Location: Remote (CIS or Europe preferred)
Industry: iGaming / Provider 
Employment Type: Full-time

We at PEOPLE HUNT are hiring on behalf of a fast-growing iGaming start-up that's building a next-generation gaming platform. We're looking for an experienced CRM & Retention Lead - someone who can design, build, and optimize engaging communication strategies that keep players coming back.

What You'll Do

- Hands-on management of the CRM system ): setup and launch of automated flows, segmentation, trigger-based journeys, and A/B tests.

- Technical setup and maintenance of CRM channels: email, push, Telegram, Discord, SMS.

- Manage domain warm-up, monitor deliverability, and ensure high-quality communications.

- Develop and implement gamification and engagement mechanics (challenges, bonus drops, crash jackpots, tournaments, player motivation systems).

- Build and execute retention strategies for key player segments.

- Create and optimize loyalty programs (cashback, rakeback, bonuses, exclusive offers).

- Analyze player behavior, identify churn drivers, and develop actions to reduce churn rate.

- Implement data-driven personalization (behavioral triggers, dynamic segmentation, tailored offers).

- Improve user onboarding and post-deposit engagement.

- Collect and act on user feedback through surveys and UX research to enhance the player experience.

What We're Looking For

- 3+ years of experience in CRM / retention marketing, ideally in iGaming, digital products, or web3.

- Strong hands-on experience with

- Understanding of the technical side of CRM ecosystems - setup of channels, triggers, domains, and integrations.

- Proven ability to design and scale gamification tools and engagement mechanics.

- Comfortable building processes from scratch in a fast-paced start-up environment.

- Strong understanding of analytics, player behavior, and personalization principles.

- Experience collaborating closely with product, analytics, creative, and marketing teams.

- Experience leading a small team (3–6 people) while staying hands-on with execution.

Nice to Have

- Background in iGaming, fintech, betting, or other high-retention industries; familiarity with crypto audiences.

- Experience with automation and trigger-based communication tools.

- Experience developing referral and loyalty programs.

If you're passionate about player engagement, love working in dynamic environments, and want to help shape the future of iGaming - we'd love to hear from you.

Apply now via PEOPLE HUNT and join a team that's redefining retention in the gaming world.

  • Head of CRM

    4 дней назад

    Киев, Киев, Украина PEOPLEHUNT Полный рабочий день 90 000 ₴ - 120 000 ₴ в год

    Head of CRMLocation: Remote (CIS or Europe preferred)Industry: iGaming / Online CasinoEmployment Type: Full-time About the OpportunityPEOPLE HUNT is partnering with an established, fast-growing B2B iGaming technology company to hire a Head of CRM. This is a strategic leadership role for a CRM expert ready to take ownership of customer lifecycle and...

  • CRM & Retention Lead

    6 дней назад

    Киев, Киев, Украина RISK Полный рабочий день 40 000 ₴ - 80 000 ₴ в год

    Company DescriptionRISK Inc.:An international iGaming company specializing in identifying and fostering the growth of high-potential entertainment markets. With 1000+ professionals in 20+ locations, we operate in 10 countries, serving over 300,000 customers.Always Pushing the Boundaries? You Already Belong at RISKOur global-scale operations are based on...

  • Head of Retention Team

    1 неделя назад

    Киев, Киев, Украина Casino UA Полный рабочий день 60 000 ₴ - 80 000 ₴ в год

    Casino.Ua— онлайн казино-клуб, що поєднує атмосферу вечірок та світ ігор.Наша місія —перетворити звичну гру на незабутню пригоду. Ми шукаємо тих, хто, як і ми, прагне відкривати нові можливості розваг...

  • CRM Lead

    4 дней назад

    Киев, Киев, Украина PEOPLEHUNT Полный рабочий день 90 000 $ - 120 000 $ в год

    PEOPLE HUNT is Hiring on Behalf of a Global iGaming Company Position: CRM LeadLocation: Remote (CIS or Europe preferred)Industry: iGaming / Online CasinoEmployment Type: Full-time About the OpportunityPEOPLE HUNT is hiring a strong, hands-on CRM Lead for a global technology provider in the iGaming industry. This company empowers online casino operators with...

  • CRM/Retention Manager

    4 дней назад

    Киев, Киев, Украина PEOPLEHUNT Полный рабочий день 40 000 $ - 80 000 $ в год

    Job Title: CRM/Retention Manager (US Market Focus)Location: Remote (CIS or Europe preferred)Employment Type: Full-timeClient Industry: Sweepstakes & Digital EngagementRecruiter: PEOPLE HUNT (on behalf of our client)About the RolePEOPLE HUNT is seeking an experienced CRM/Retention Manager on behalf of a rapidly growing sweepstakes and digital engagement...

  • CRM & Retention Manager

    2 недель назад

    Киев, Киев, Украина SKELAR Полный рабочий день 300 000 ₴ - 600 000 ₴ в год

    SKELAR — український венчур білдер, який будує міжнародні tech-бізнеси. Один з них — PawChamp. Ми створюємо продукт для власників собак, який допомагає їм бути кращими "батьками" для своїх улюбленців,...

  • CRM/Retention Manager

    1 неделя назад

    Киев, Киев, Украина Sharkscode Полный рабочий день 900 000 ₴ - 1 200 000 ₴ в год

    Стіл розширюється, і нам потрібен ще один гравець.Ми відкриваємо позицію CRM Manager, щоб вивести наші кампанії на новий рівень: більше сегментів, більше тригерів, більше winback'ів. Якщо знаєте, як зробити...

  • Head of Customer Lifetime Value

    2 недель назад

    Киев, Киев, Украина «Київстар» Полный рабочий день 900 000 ₴ - 1 200 000 ₴ в год

    We are looking for a strategic and customer-obsessed leader to join our B2C team as Head of CLV. This role plays a crucial part in driving customer retention, increasing customer lifetime value, and implementing smart monetization strategies across the full product portfolio.If you're passionate about data-driven growth, personalization, loyalty mechanics,...

  • Head of Customer Lifetime Value

    2 недель назад

    Киев, Киев, Украина Kyivstar Полный рабочий день 900 000 ₴ - 1 200 000 ₴ в год

    We are looking for a strategic and customer-obsessed leader to join our B2C team as Head of CLV. This role plays a crucial part in driving customer retention, increasing customer lifetime value, and implementing smart monetization strategies across the full product portfolio. If you're passionate about data-driven growth, personalization, loyalty mechanics,...

  • Head of Growth

    6 дней назад

    Киев, Киев, Украина Lumina Marketing Agency Полный рабочий день 900 000 ₴ - 1 200 000 ₴ в год

    Опис вакансіїJob Title: Head of Growth / Lead Generation Operations DirectorAbout Lumina Lumina is a global marketing agency specializing in Web3, crypto, and high-growth tech brands. We run large-scale campaigns for startups, tokens, and tech companies — helping them reach millions of users worldwide through cutting-edge marketing, content,...