Senior T-Shaped Marketing Manager

2 недель назад

Дистанційно, Украина Skylum Полный рабочий день 60 000 $ - 120 000 $ в год

Skylum allows millions of photographers to make incredible images faster. Our award-winning software automates photo editing with the power of AI yet leaves all the creative control in the hands of the artist.

Join us on our mission to make photo editing enjoyable, easy, and accessible to anyone. You'll be developing products with innovative technologies, providing value and inspiration for customers, and getting inspired in return.

Thanks to our incredible team of experts, we've built a collaborative space where you can constantly develop and grow in a supportive way. At the same time, we believe in the freedom to be creative. Our work schedule is flexible, and we trust you to give your best while we provide you with everything you need to make work hassle-free. Skylum is proud to be a Ukrainian company, and we stand with Ukraine not only with words but with actions. We regularly donate to various organizations to help speed up the Ukrainian victory.

Key Responsibilities

  • Validate the product's value proposition and ensure clear market positioning.
  • Drive traffic through various channels by creating segment-specific entry points — including social seeding, podcasts, influencer collaborations, and organic content.
  • Build landing pages using no-code AI tools and run A/B tests to optimize conversions.
  • Create tailored content for different target audience segments; evaluate its performance and optimize based on audience feedback and behavior.
  • Launch outreach campaigns via email and Instagram; conduct comparative analysis of key metrics (CTR, conversions, etc.).
  • Develop and grow a co-selling program in collaboration with strategic partners.
  • Collaborate with niche/native influencers to expand content reach and brand visibility.
  • Work closely with the product manager to improve user onboarding; gather user feedback and validate product prototypes.

Requirements

  • Experience: 3+ years in digital marketing, preferably in startups, with a proven track record of growth experiments and results.
  • Expertise: Deep knowledge in one core area (e.g., performance marketing, content, or email marketing), with a strong working understanding of the others.
  • Analytical Skills: Proficiency in tools like Google Analytics, Tableau (or similar dashboard platforms); basic SQL is a plus.
  • Toolset: Experience using no-code AI platforms for landing page creation, email automation tools, and ad managers (Facebook/Instagram/LinkedIn).
  • Soft Skills: Startup mindset, proactiveness, ability to generate and test hypotheses, make data-driven decisions, and communicate effectively.

What we offer:

For personal growth:

  • A chance to work with a strong team and a unique opportunity to make substantial contributions to our award-winning photo editing tools;
  • An educational allowance to ensure that your skills stay sharp;
  • English and German classes to strengthen your capabilities and widen your knowledge.

For comfort:

  • A great environment where you'll work with true professionals and amazing colleagues whom you'll call friends quickly;

  • The choice of working remotely or in our office space located on Podil, equipped with everything you might need for productive and comfortable work.

For health:

  • Medical insurance;

  • Twenty-one days of paid sick leave per year;

  • Healthy fruit snacks full of vitamins to keep you energized.

For leisure:

  • Twenty-one days of paid vacation per year;
  • Fun times at our frequent team-building activities.

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