Social Media Marketing Officer

Who We Are
IREX is a global development and education organization. We strive for a more just, prosperous, and inclusive world—where individuals reach their full potential, governments serve their people, and communities thrive. We focus on four essential areas to progress: cultivating leaders, empowering youth, strengthening institutions, and increasing access to quality education and information.

The role of SMM (Social media marketing) Officer involves developing and executing a comprehensive content plan for social media platforms aligned with IREX's goals, creating tailored messages for diverse audiences, and producing engaging content across three programs. This includes success stories, social media posts, newsletters, and multimedia materials.

Are you the next member of our team?

Experience
Your Background & Skills:

• Bachelor's degree in Design, Communications, Journalism, Public Relations, or other related field;
• Minimum of 3+ years of relevant experience;
• Excellent command of English language and Ukrainian is required;
• Previous experience with a multilateral or international organization is helpful but not mandatory;
• Familiarity with political, economic, and social issues in Ukraine.

Skills

• Proficiency in content creation and management for digital platforms, including social media, websites, and email campaigns;
• Strong written and verbal communication skills, with the ability to tailor messages to different audiences;
• Proven expertise in developing and executing effective social media strategies;
• Strong knowledge of the following programs is required: Meta Business Suite, Canva, Adobe Photoshop / Illustrator (etc), Final Cut Pro (etc), Google Analytics, Meta Ads Manager, MailChimp, Google Trends.
• Proficiency across diverse social media platforms for engagement, content promotion, and brand enhancement;
• Analytical acumen to optimize strategies and content using social media insights;
• Skillful creation of engaging visual content, encompassing graphics, videos, and multimedia elements;
• Strong interpersonal and organizational skills;
• Creative thinking and problem-solving abilities;
• Proactiveness;
• Good storytelling skills;
• Advanced knowledge of MS Office applications;
• Must be skilled at handling multiple tasks and able to adhere to tight deadlines;
• Ability to work independently to achieve tasks, as well as collaboratively within a team.
• Must demonstrate valid proof of unrestricted work authorization in Ukraine.

Your Daily Tasks

• In close cooperation with Communication Specialist, develop and execute comprehensive content plan and social media strategy that align with the IREX goals and objectives through crafting tailored messages for different target audiences;
• Regularly update and manage the program's social media channels (Facebook, Instagram, LinkedIn) and website to foster engagement, share programmatic updates, and amplify results. Moderate comments and direct messages;
• Create engaging and informative content, including articles, success stories, press releases, social media posts, newsletters, to highlight program results, programmatic updates, and relevant resources for social media across three programs;
• Create visually appealing content including images, graphics etc., in accordance with the program content plan.
• Video Production and Distribution: create short-form videos, distribute videos across social media platforms, including Facebook, YouTube;
• Organize live streams from events (as needed);
• Performance Analysis: monitor key metrics (reach, engagement, clicks, conversions);
• Prepare monthly/weekly performance reports;
• Optimize content based on analytics insights;
• Advertising Management: set up targeted advertising campaigns;
• Test audiences and creatives;
• Monitor and manage advertising budgets;
• Track current formats and trending topics;
• Coordinate with external contractors on development of complex communication materials and campaigns;
• Participate in the development of the overall IREX communication strategy
• Coordinates communication activities across programs
• Makes recommendations of specific steps and cost of improving programs visibility and disseminating results, outcomes, and impact
• Assists with identifying new partnerships with media and communication actors
• Reviews position related invoices, verifies service delivery and quality
• Performs additional duties and tasks to meet the needs of the organization, team, or as assigned by manager.

We conduct background checks on all successful candidates.
This position is based on-site in Kyiv, with partial eligibility for remote work.
This position is not eligible for Immigration Sponsorship.
NO PHONE CALLS PLEASE

EOE – Equal Opportunity Employer
We are an Equal Opportunity Employer, including disability/vets.