Marketing Data Analyst

2 дней назад

Киев, Киев, Украина TAS GROUP Полный рабочий день 40 000 ₴ - 80 000 ₴ в год

TAS Financial and Manufacturing group Managing Company is looking for a Marketing Data Analyst who will help our railcar enterprises with successful movement to foreign markets.

Requirements:

  • At least 5 years of experience in roles such as Marketing Analyst, Market Research Specialist, or Product Development Strategist;
  • Experience with EU markets (demand analysis, competitors, regulatory environment) is an advantage;
  • Understanding of industrial market operations, project-based B2B and B2G sales, particularly in mechanical engineering, railcar manufacturing, metallurgy, or related industries;
  • Knowledge of market analytics principles: demand research, competitive landscape, industry trends;
  • Ability to prepare marketing forecasts and analytical reports for strategic planning;
  • Experience in developing market entry strategies and product development plans;
  • Skills in building market maps, client segmentation, and defining marketing objectives;
  • Designing sales channels skills, partnership approaches, and value propositions for EU markets;
  • Proficiency with business analytics tools (Power BI, Tableau, Google Data Studio, etc.);
  • Advanced Excel skills;
  • Knowledge of investment and product analysis fundamentals (market potential assessment, ROI, project payback);
  • Higher education in (International) Economics or Marketing;
  • Upper-Intermediate level of English;
  • Knowledge of German is an advantage;
  • Confident user of MS Office, CRM systems, analytical platforms, and EU statistical sources (Eurostat, UN Comtrade, etc.).

Responsibilities:

  • Research demand in EU markets for key products of TAS Group's railcar manufacturing enterprises;
  • Prepare market entry strategies for specific products;
  • Create product development plans and frameworks for new products;
  • Build approaches and channels for product promotion in European markets;
  • Prepare weekly market reports and updates;
  • Prepare marketing forecasts within the strategic planning process.

We offer:

  • The opportunity to build the marketing analytics function from scratch and directly influence business growth;
  • The ability to establish your own processes and standards for marketing analytics;
  • A comfortable and modern office in the center of Kyiv;
  • Work schedule: 9:00 a.m. - 6:00 p.m., 5 days a week;
  • Probation period - 3 months;
  • Official employment under the Labor Code of Ukraine;
  • Medical insurance after probation period;
  • Company-sponsored training and development opportunities.

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