CRM Designer

Department: CRM
Reports to: Head of CRM
Location: Remote
Languages: English (working proficiency), Russian (fluent)

We are PEOPLE HUNT, a recruitment agency specializing in top talent for the iGaming industry.
On behalf of a fast-growing international brand, we're looking for a CRM Designer - a creative professional who combines speed, precision, and taste.

Your mission: make every CRM touchpoint - email, popup, in-app banner, or image - instantly recognizable and impossible to ignore.
You'll collaborate closely with CRM managers and copywriters to translate campaign ideas into visuals that drive engagement, conversions, and loyalty.

Campaign Visual Production

• Create visuals for CRM campaigns: email headers, in-app popups, push notifications, and banners.

• Optimize assets for different formats (desktop, mobile, tablet).

• Maintain visual clarity and consistency, even under tight deadlines.

CRM-First Thinking

• Understand CRM communication logic - from triggered messages to segmented campaigns.

• Design with purpose: every visual should enhance message clarity and maximize CTR.

• Test and iterate based on engagement data and A/B testing results.

Brand Consistency

• Follow brand visual identity guidelines: color, typography, tone, and composition.

• Ensure all CRM assets reflect the brand's bold and confident attitude.

• Adapt visuals across sub-brands while maintaining a unified style and DNA.

Quality & Detail

• Double-check text readability, alignment, proportions, and CTA placement.

• Maintain perfect visual hierarchy to guide the user's eye toward key actions.

• Collaborate with the Design Lead to maintain a shared component system and visual library.

• 2+ years of experience in digital or CRM design (iGaming, fintech, or e-commerce preferred).

• Proficiency in Figma, Photoshop, or Illustrator.

• Strong understanding of responsive and adaptive design principles.

• Ability to work efficiently in a fast-paced, campaign-driven environment.

• Keen eye for typography, layout, and visual storytelling.

• Collaborative mindset - open communication with CRM, Product, and Copy teams.

• Experience designing for email platforms (e.g., Braze, , Salesforce).

• Basic understanding of HTML email structure and image optimization.

• Familiarity with user segmentation, personalization, and A/B testing.

• Knowledge of gaming or entertainment visuals (bonus mechanics, missions, streaks, etc.).

• Opportunity to join a dynamic, international iGaming team.

• Creative freedom and professional growth.

• Competitive compensation and flexible working conditions.

Send us your CV and portfolio - we can't wait to see your creative work