Head of Performance Marketing

Are you a strategic thinker with a passion for data-driven marketing and team leadership?
Do you thrive in fast-paced environments where you can shape strategy, optimize performance, and empower your team to deliver exceptional results? If so, this opportunity is for you.

We're looking for a Head of Performance Marketing to lead and grow our performance marketing function. In this role, you'll drive lead generation, own and optimize the performance marketing budget, manage campaign execution, and lead a cross-functional team to achieve ambitious growth targets. 

Excited? Let's see what it takes

What you will do:

• Contribute to building and executing the company's marketing strategy, identify growth opportunities
• Develop and implement a lead generation strategy
• Oversee daily task planning for the entire performance marketing team
• Supervise Asana: task reviews, prioritization, team consultations
• Plan and manage performance team sprints
• Maintain the budget file: update actual investments monthly
• Plan, defend, and manage the annual performance marketing budget
• Manage the team: weekly check-ins, 1:1s, prioritization, feedback, and development
• Build effective team communication and provide mentorship
• Onboard new team members: training, 360 reviews, probation support, onboarding process
• Participate in recruitment: job postings, interviews, preparing role responsibilities

What you need to succeed in this role:

• 4+ years of experience in performance marketing
• At least 1-2 years in a Team Lead or Head role
• Hands-on experience in managing and scaling paid campaigns (Google, Meta, Bing)
• Experience working with international markets, especially English-speaking ones (USA, Canada, EU)
• Proficient in analytics tools (GA4, Looker Studio, Google Sheets, Hotjar)
• Experience in budgeting: annual budget planning, tracking actual spend
• Understanding of the sales funnel, lead generation strategies, and attribution models
• Confident use of Asana (or similar project management tools): sprint management, task reviews, prioritization
• Team management experience: check-ins, 1:1s, feedback, development, prioritization control
• At least Upper-Intermediate (B2) level of spoken and written English (working with international markets, platforms, analytics)
• Strong organizational skills: ability to manage multiple processes simultaneously
• Results-oriented mindset and independent decision-making ability
• Openness to feedback and ability to give it effectively

Benefits:

• Business hours
• Opportunity to work fully remotely
• Inclusive international environment
• Compensation in USD
• Good bonuses for referring friends
• Paid intensive training and probation
• Work-life balance
• Responsive management interested in your growth and long-lasting cooperation
• Greenhouse conditions for self-development

*The items listed in this section may vary depending on the terms of your engagement. Certain benefits and conditions typically apply to employees; independent contractors may not be eligible for all of these. The specific terms, including compensation, benefits, and work conditions, will be clearly defined in your agreement if selected.

Who we are:

SupportYourApp is a Support-as-a-Service company that provides secure technical, customer support, and CX services for tech companies around the globe. We work with clients from over 30 countries and speak over 60 languages.

Since 2010, we've become an industry leader in premium outsourced customer support and turned global with 8 hubs around the world.

We treat our team like our clients, surrounding them with unlimited care, an individual approach, and a wholesome positive experience.

We welcome people with various backgrounds and experiences. Grab the chance to join us and send your CV in English, pointing out your outstanding skills

Visit our website:

We are a multinational company with unbiased views. The assessment of candidates is not affected by such characteristics as race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity, or any other reason prohibited by law in provision of employment opportunities and benefits.